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Business owners, no matter what business they might be in, need to build trust with their customers in order to sustain long-term success. For a dental practice, building trust is especially important—and, at times, difficult. Are you having difficulty engaging your patients? Have you experienced obstacles getting patients to proceed with case acceptance and recommended treatments? If you can answer yes to either of these questions, you might be having

Did you know that in most practices 65% of hygiene patients end up needing some type of restorative dentistry? So, a question to ask yourself should be, “is my hygiene team trained in case presentation skills?” For years, the focus of case presentation was always to educate the patient. Dental team members were coached that educating their patients was the best way to get them in for necessary treatment. Well,

Most small business owners have a passion for what they do but being the boss has its drawbacks, especially when it comes to having to police your staff. This certainly applies to the world of dentistry. Whenever an employee of a dental staff fails to follow established policy and protocol, dentists have to stop doing what they were trained to do—providing care—and handle the problem. Are you a dentist who