Whether you are just starting a small business, or you have been running one for years, managing your expenses is crucial to your success. You have to decide on how much to spend on every aspect of your business… including the website. Specifically, you need to choose whether you are going to own your website or lease it. When it comes to the online presence for a business, leasing a website is one of the worst decisions you can make. Read on to find out why!
Many businesses choose to lease a website because it seems like a cheaper investment
When you lease a website, you are paying a small monthly fee for the hosting and content, as well as any changes to the site that need to be made. Whomever you are paying also is responsible for updating the website, as well as any technical issues that may emerge. This option can seem attractive, especially to businesses that are just starting or after an ownership change, if the new owners do not plan on keeping hold of their new assets for much time.
If you do choose to lease your business website, be sure you are aware of the terms
Make sure that your agreement is in writing, and that the written agreement clearly states what is considered transferable and what is considered non-transferable. If the terms say you are renting the website completely, then every aspect of the site does not belong to you—including every piece of content and photo that is posted. You also may be hamstrung by the limitations of the leasing company, with respect to everything from how you are able to process payments online to hosting to the warehousing of your data.
Leasing a website and hiring a professional to design your website is not the same thing
You can dictate the terms in a work-for-hire situation, and you can be sure that the site and all the content remain your property. Rather than lease a site, consider hiring a professional web designer like the ones on staff at Bryant Consultants. We can handle every aspect of the process, producing a site that is sleek, eye-catching, and will help draw new clients and customers to your business. Plus, we use our expertise to increase your search engine optimization or SEO, which makes your website appear as a top result on any search engine. Your site will be up to the latest standards and trends, and hosted on a secure server, with round-the-clock support available. Most importantly, we work with you to design a functional website to fit your business needs.
To learn more about our web design services or any of the other services that we provide, let Bryant Consultants help. Contact us by calling (877) 768-4799. We provide consultation, training, and coaching to help improve the operations of your business so that you can provide exceptional results to your customers. No office is out of reach for us; we will even come to you!