Leadership is never easy. When running a business, you need the members of your team to respect you. Gaining respect from your employees means that they will be more likely to listen to you, and contribute to the mission of your business. The “old school” management approach often meant fire-breathing behavior, which set up a boss to be listened to out of fear. The problem with this approach is it
Did you know that some of the most effective marketing strategies on social media come from stuff that you (the business) didn’t post? That is right! These new “Selfie marketing” campaigns are sweeping across social media, impacting businesses in a positive way. Here is what you need to know about Selfie marketing, and how to it can improve your practice. First, keep in mind that this new strategy does not
If you own a business, you probably have heard the saying that “word of mouth” is the best form of advertising. Word of mouth spreads much differently these days than it used to, thanks to the explosion in popularity of social media. Facebook, Twitter, and Instagram allow people to share their experience as customers with zero filters. The same can be said through online reviews. For dental practices, in particular,
Canceled appointments cost your practice time and money. If more than 1 percent of the total appointments at your practice are broken due to last-minute cancellations or no-shows, then you need to find a way to cut down on these behaviors. Here are a few steps you can take to help encourage your patients to keep their appointments. Education – You and your staff must impress upon your patients the
Whatever business you are in, one of the secrets to success is teamwork. Even the most driven sole proprietor will need help realizing his or her vision, especially as a business expands. Your employees are going to come from different backgrounds with different values and opinions, but it is vital they learn how to work together. This is one reason why team-building exercises have become so popular in the business
If you were to ask any business owner what their most important piece of technology is in their office, chances are they would spout off items such as a computer, or that expensive, industry-leading machine that they own. However, it may surprise you that the most valuable piece of technology in your office was invented in 1876 by Alexander Graham Bell. That’s right, the telephone. It may sound crazy that